Trends and Designers

Design Trend 1- Typography


From the AGIDEAS conference, I have found that some designers use typography as the main element of their designs.

Ken Miki (Japan)

http://ken-miki.net/

From the AGIDEAS conference, Ken have shown us a great amount of designs that were create with types, he has used simple elements with types to create the hierarchy for most of his design and these show the expression and message in each piece. He has also used simple design elements such as line and colour of black and white show the text. Composition and space is also an important element that was used to the highlight the message in each design.

Something Splendid (Australia)

http://www.somethingsplendid.com.au/work/2009/melbourne-fringe/

http://www.theloop.com.au/somethingsplendid#overview

Something Splendid has also used typography as the to create these advertisement design. Apart from computers editing, they have handmade most of their design with paper, cardboards and photographic such as the Fringe billboard and the logo; for this they have used different size of blocks to put each letter together just like a Pixel Artwork.

Design Trend 2- Simplicity


Most of the speakers from AGIDEA has suggest us to keep our design as simple as possible.

Christopher Doyle (Australia)

http://www.agideas.net/agideas-2011/speakers/speaker?speakerId=60

http://www.jameskurtz.com/christopher-doyle™-identity-guidelines/

Christopher Doyle have used simplicity to create different strong designs. He has used simple colours, images, cropped types, and negative spaces to the sense of simplicity.

Fanette Mellier (France)

http://idnworld.blogspot.com/2008/10/fanette-mellier-is-featured-in-idn.html

Fanette Mellier is also one of the designer that used simplicity for her designs. She has used simple forms and colours to create different interesting typefaces.